I’m wary of concepts from hard sciences that find their way into business jargon, largely because the concepts become incantations. It feels like we’re appropriating the prestige of science, just like a cargo cult’s “focus on obtaining the material wealth (the “cargo”) of the advanced culture through magic and religious rituals and practices.”
In other words, I cringe when I hear incantations like — “complexity”, “emergent”, etc. — as if the words in and of themselves suffice. It’s nothing but meaningless superstition without insight and actions that solve problems or exploit opportunities.